Social Networks See Potential of Games
Gaming used to be more of the social activity before the advent of video games. Then a few years ago, gaming moguls (the console makers) realized the importance of having gamers hook up with fellow gamers, either via connection cables and now through the internet.
But ask any casual gamer where’s a nice place to meet up and play with just about anybody of your choice. Where else but on social networking sites.
At least the author of this article thought so too.
Sites like MySpace and Scrabulous saw the huge potential of supporting and installing games on their sites. Imagine having hundreds of games to play for free, with your friends or even with total strangers. The number of visits and returns for these players would translate to more income.
Playfish co-founder and CEO, Kristian Segerstrale, even called social networks “the greatest game platform that has ever been built.”
Zynga, the developer of “Texas Hold’Em,” which appears on Facebook, MySpace, Bebo and Hi5, can attest to that. Mark Pincus, founder and CEO, claims that the title pulls in 900,000 players every day.
Sheesh, that’s a lot of eyeball exposure if you ask me.
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POSTED IN: Facebook, Lifestyle, MySpace, Social Networking
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